PICTURES OF #FOOD ON INSTAGRAM
Your next food post may get you tons of likes, but what if it could also help reduce waste? There’s no such thing as ugly food. It’s what you make out of it that counts! DBS Bank wants your help to show that zero waste dishes can look as good as they taste. Get clicking and share your hacks using #NotInstaWorthy. Let's fight the problem of food waste, one tasteful photo at a time.
What's #NotInstaWorthy?TONNES OF FOOD WASTED EVERY YEAR GLOBALLY
*Source: The Food & Agriculture Organisation, United Nations
Your next food post may get you tons of likes, but what if it could also help reduce waste? There’s no such thing as ugly food. It’s what you make out of it that counts! DBS Bank wants your help to show that zero waste dishes can look as good as they taste. Get clicking and share your hacks using #NotInstaWorthy. Let's fight the problem of food waste, one tasteful photo at a time.
Nearly 40% of the food produced in India is lost or wasted every year due to inefficient supply chains.
Source: The United Nations Development Programme, 2019
Food worth ₹50,000 Crore is wasted in India every year. Hoarding, stockpiling and poor storage is not helping.
Source: The CSR Journal, 2017
India produces 25% of global pulses, 10.9% of global fruits and 8.6% of global vegetables and and yet 14% of our country is undernourished.
Source: The Food & Agricultural Organization,United Nations, 2019
Here’s how you can make the most of your #NotInstaWorthy food waste.
Cook up root-to-shoot recipes or juice up some leftover fruit, your journey to Zero Food Waste begins at home.
Simple to make, simpler to maintain - a DIY compost bin at home can reduce your contribution to the ever-growing landfills.
Create your personal plant paradise as you nurture a homemade garden of vegetables and herbs - organic and fresh.
FROM #NotInstaWorthy TO ‘GRAMMING FOR GOOD
Put your Instagram feed to good use and take part in a challenge that matters. Share a post on Instagram of how you reduce food waste, preserve food or grow you own! Stand a chance to be one of 10 lucky winners that take home a Zero Food Waste hamper.
Use or reuse food - pickle, preserve, ferment or even compost
Take a stellar picture of your creation
Upload your #NotInstaWorthy entry on Instagram & tag 3 friends and @dbsbankindia
Make sure you’re following @dbsbankindia too
Ensure your account is public, so we can double-tap and share your entries with the world!
MEET OUR
INSTA-WORTHY
SOCIAL ENTERPRISES
Kheyti
This awardee of the DBS Foundation Social Enterprise Grant in 2017 designs, adapts, and implements low-cost farming solutions that help marginal farmers increase the yield and predictability of their produce and find assured markets for the same, reducing food wastage at the source.
Sampurn(e)arth
A DBS-funded social enterprise from 2012, this waste-management pioneer envisions a world where waste is transformed into utilizable resources without any exploitation of people or the planet, reducing negative impact from improperly-treated food waste.
S4S Technologies
An awardee of the DBS Foundation Social Enterprise Grant in 2019, this venture has developed patented UN-award winning technology that enables vegetables and fruit to be dehydrated at source, increasing shelf-life and reducing wastage.
Krishi Naturals
A social venture promoting organic practices with farmers using India’s indigenous cow breeds to offer sustainable, healthy, pure dairy products to consumers and enabling sustainable livelihoods for farmers.
Contest: Post on Instagram about how you can reduce food wastage using the hashtag #NotInstaWorthy and tag DBS Bank India Ltd and 10 winners will receive a zero food waste hamper from S4S (a DBS-funded social enterprise)
Contest Details: Participants are required to upload a photograph/s to their Instagram permanent feeds (“Participant Post”). Participants must enter their Participant Post as an entry for the Contest during the Contest Period.
Contest Period: Contest starts on 18 November 2020 at 0900 hours and ends on 18 December 2020, 2359 hours
Eligibility: This Contest is open for Participants who, as on 18 November 2020 are (a) Indian citizens and physically located in India (b) above eighteen (18) years of age.
NRIs (Non-Resident Indians), employees of DBS Group, employees of vendors, advertising agencies or external auditors of DBS and any other parties which are directly involved in organizing, promoting or conducting the Contest are not eligible to participate in the Contest
Terms and conditions: