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HONG KONG,08 June 2020 -

With evolving lifestyles, growing awareness of health and fitness, and medical advancement enabling more people to live longer, retirement will increasingly require a bigger and more stable nest egg. To help people better understand their retirement needs and plan for their golden years, DBS Hong Kong today announced the launch of Face Your Future, a first-of-its-kind innovative experience to raise awareness of the importance of retirement planning.

“Planning for the future and retirement is never easy, and is even more challenging given the current uncertainties surrounding the pandemic. As life expectancy increases, and lifestyle needs change, it is important to know how to finance for a longer life. Through Face Your Future, we hope to provide people with a better understanding of their retirement needs, so they can look forward to their future with confidence and peace of mind,” Ajay Mathur, Managing Director and Head of Consumer Banking Group and Wealth Management, Hong Kong, at DBS Bank (Hong Kong), said.

Face Your Future leverages facial recognition and artificial intelligence technologies to instantly help users visualise their retirement future, by estimating the user’s age, and creating a future portrait of the user at retirement age. Face Your Future’s personalised approach includes a proprietary algorithm that estimates users’ retirement cost based on their choice of retirement lifestyle. Users can customise their lifestyle choices in Face Your Future, to define their retirement preferences, decide when they want to retire, and visualise how they may look like in their golden years.

The first-of-its-kind Face Your Future can be experienced at https://go.dbs.com/hk-fyf.

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About DBS

DBS is a leading financial services group in Asia with a presence in 18 markets. Headquartered and listed in Singapore, DBS is in the three key Asian axes of growth: Greater China, Southeast Asia and South Asia. The bank's "AA-" and "Aa1" credit ratings are among the highest in the world. 

Recognised for its global leadership, DBS has been named “World’s Best Bank” by Euromoney, “Global Bank of the Year” by The Banker and “Best Bank in the World” by Global Finance. The bank is at the forefront of leveraging digital technology to shape the future of banking, having been named “World’s Best Digital Bank” by Euromoney. In addition, DBS has been accorded the “Safest Bank in Asia” award by Global Finance for 11 consecutive years from 2009 to 2019.

DBS provides a full range of services in consumer, SME and corporate banking. As a bank born and bred in Asia, DBS understands the intricacies of doing business in the region’s most dynamic markets. DBS is committed to building lasting relationships with customers, and positively impacting communities through supporting social enterprises, as it banks the Asian way. It has also established a SGD 50 million foundation to strengthen its corporate social responsibility efforts in Singapore and across Asia.

With its extensive network of operations in Asia and emphasis on engaging and empowering its staff, DBS presents exciting career opportunities. The bank acknowledges the passion, commitment and can-do spirit in all of our 28,000 staff, representing over 40 nationalities. For more information, please visit www.dbs.com.

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